Six Ways to Get More Lawn Business

Lawn care business owners use a variety of methods to bring in more lawn business for themselves and their crews. Most lawn care business owners though will tell you that they get most of their business through either advertising or referrals from their existing customers.

There are also other more unconventional ways to get lawn business that are worth exploring. Below are some of the more unusual methods that may work well for your lawn business if you persist.

Competitors

Let your competitors know that you are available to fill in for them if they suddenly have too much workload or want to take a break. This kind of arrangement can work well if you reciprocate by sending business their way when you have more work than you can handle.

Partner up with competitors that offer a different range of services from the range that you offer. You can then refer business to each other in a way that also offers useful information to your customers. An example of this would be if your company specialized in irrigation systems and a competitor specialized in landscaping and you referred business to each other.

Buying Lawn Care Accounts

Other lawn care business owners sell accounts for a variety of reasons. If you do your due diligence and purchase at the right price then this method can allow you to increase your customer base quickly and easily. For more information see out article on Buying Lawn Care Accounts.

Trade Shows

Rent a space at a relevant trade show such as a 'home and garden' show. You can get exposure to many local people if you have a presence it such an event. But you should also note that some people travel some distance to attend these shows and they may live outside of your service area.

Team up with other Businesses 

Group up with some other household service providers such as plumbers or electricians and put an arrangement in place for promoting each other's services to your respective customers.

Real Estate Agents 

On the one hand real estate agents need the lawns and gardens of a property to be looking great so that they can easily sell it. On the other hand real estate professionals are meeting with new property owners or tenants and are well positioned to promote your services to them. Consider offering commissions to agents if they are able to refer new customers to you.

Bid on Commercial Contracts 

Too many lawn care business operators settle for mowing residential lawns without ever trying to bid on commercial accounts. Commercial accounts can be even more lucrative than residential if you learn about the bidding process.

Find out how to bid on commercial and government contracts when they come available. Remember though that the time scale for payment is usually much later with commercial lawn care work compared to residential jobs.

When it comes to drumming up business for your lawn care company it is important to think outside the box as well as using proven methods. Test these six ideas and try to come up with your own original ideas on how you can get more lawn business.